Nazis in Sheep's Clothing

12th October 2004 Brandon Foster


These are just a few of the complaints going around in our sport. You want to know what the reason is? You, the bodyboarder, so stop your whining. You, who wear your Volcom, Hurley, Quiksilver, O'Niel, Rip Curl etc. You are all hypocrites. The reason our sport has gone down the drain is the major clothing and shoe sponsors have finally realised how stupid we all are.

I am calling out everyone here and I feel nothing.

First the pros are you not willing to sacrifice just a little to, maybe, get to a place where we could earn some serious cash. Some of you even go against your contractual agreements wearing product from other companies that don't sponsor you. FOOLS. Take off those labels that put your sport down every chance they get. Next to the general consumer, that's all of us. I was recently in South Africa and saw how big the bodyboarding scene was, remember that's moms, dads, sisters, brothers, grandma and grandpa etc_ All kitted out in non-bodyboarding, actually anti-bodyboarding apparel. Your kids, parents or family members sport is being jeopardized by you not supporting the companies that support the sport that you, your mate or family member enjoys and or competes in. Please help.

A while back I got to talk to a major clothing company representative. I asked him why he puts no money back into bodyboarding when so many bodyboarders buy his product. His answer was "Those kooks buy our product anyway so why sponsor anyone or put any money into their contests." Then he blew me off. Can't you see what is happening? I have an example I always like to use in cases like this, to make it hit home. Any bodyboarder buying or wearing one of these anti-bodybording company's brands is like a Jew, back in the time of the Nazi's, buying or driving a Volkswagen car. The car made by the people that are killing you. You are putting the money in their pockets to further their tyranny. For years now these companies have advertised against and helped fuel the propaganda machine that is anti-bodyboarding. So every pair of shoes or shirt you buy helps to fund their adverts and propaganda.

You might say that me buying a shirt or cap here and there makes no difference. Hell no, don't you realize that whenever you buy something you cause a chain reaction. Someone likes what you have and therefore goes and buys one too, and so on and so on. You are often walking bill-boards advertising for those companies.

I have heard all the excuses too, "but bodyboarding companies don't make cool clothing or any shoes". Yes, I agree with them, the only companies with anything worthwhile right now in are guys like, No Friends, Rejected, Grand Flavour etc. I have also heard people say that it's hard to come by or out of date in the stores. The fact of the matter is it is going to take sacrifice in the beginning to get ourselves out of the hole we have dug for ourselves.

Imagine the reaction we would get if every bodyboarder in the world and including South Africa said screw you to those big name brands. Someone would take notice.

Start removing labels from the cloths you have already and for the love of 'God' throw away your T-shirts that are blatant advertising for those companies. Start shopping at Salvo's for no-name brand stuff, or non-sports related company's brands. First off this is cheaper and you can get pretty good stuff. Then start mocking your mates or people who wear those large corporations' products. Let's start a revolution! The stories I could tell of the numerous companies who have bared me just because I was a bodyboarder. It is blatant racism in a way. They hate us just cause we bodyboard, well I say screw them. I will not give them another dime. Let's force one of them to support us, or lose our sales. This will also give way for companies like No Friends or a new company to become like Volcom so we can have our fair share of support. Aren't you fed up with the pro surfers/skaters getting money that should be going into better contests or sponsoring more riders in bodyboarding? Australia has started the revolution with their four clothing companies like Invert, Rejected, No Friends and Tension making pretty sick clothing and shoe companies like Human Shoes even making signature model shoes for bodyboarders.

Please guys and girls, let's come to the realisation before it's too late. There are thousands of us and we can make a huge difference. Let's hit them where it hurts the most, in the pocket.

Thanks for listening!

5,306 views

Comments

ChinnychinchinBrian Petzer
20th October 2006 15:18
It's great getting all revved up, but we need to ask ourselves....will we really support our sport?????? I have had the idea of a BBing clothing lable since 1996.....but have done nothing cause I see no support for our industry and I WILL NEVER beg at the door of stand-up's and make it a "Surf friendly" brand......when the time comes will YOU support my lable when it goes public?
To all the BBing hero's out there....you keep on rushing hideous waves and busting the HUGE moves, cause the stand-up's are going to have to step aside for the spunja revolution.....Peace out and God Bless.
ChinnychinchinBrian Petzer
20th October 2006 15:18
It's great getting all revved up, but we need to ask ourselves a few questions.......
1. Who of us ACTUALLY shops at Factory 7? We MUST stop supporting surf stores who don't sponsor or support BBing! Factory 7 offers us all BRILLIANT SERVICE so why are we shopping elsewhere?
2. If we see a new BBing brand we
KellyKelly Footit
20th October 2006 14:39
Merv ... you are right and it is something we have known for sometime - you can't really shout out "support bodyboarding" when there are no labels to buy - but it is as much about where you buy your gear from as what brands you buy -- which is why we put the effort and investment into Factory 7. I think Brandon's argument though is don't support those companies which specifically target bodyboarding but don't put anything in. He has a point but on this occassion my opinion is that you are both right on certain points.

Schools contests - WP run a very successful interschool contest although we do need them to put their contests and news up on sixty40. SABA is look to start up more interschool contests next year.

On that note - SABA has restructured they now have a 5 person board of directors, they've lost all the people who didn't really want to be there and they're bringing on the people which they need to do the job of moving the sport forward. Darryn Stephens has been appointed head of Marketing and Sam Kamffer has been appointed as Art Director. There is structure now, there are plans being put in place but they do need more people involved who want to get involved and who have the skills. So if you do want to get involved then contact them.

I've been putting loads of hours into sixty40 & Factory 7 over the last year with a very ambitious aim for F7 ... we want to try help give the sport a jump start and we are now focusing on clothing brands which the bodyboarders can relate to. We have a shipment of Nomad clothing arriving soon, No Friends will arriving Nov/Dec, we've had "Rejected" in store since we launched and we're getting Reef clothing in soon --- Reef have been awesome sponsors of bodyboarding this year.

We have a few more plans in motion to make bodyboarding clothing more available to bodyboarders but it is not just about clothing. It is about the administration of the sport and the industry and over the next months and years we should see the sport moving forward progressively - but the riders themselves need to get on board too.
mervmerv
27th August 2006 10:57
what a load of crock...is that the best explaination as to why there's so little been done for the sport?.brandon you know me well enough for me to say this..Rubbish! i wont say that it doesn't play a roll in the sport but have you ever looked at the idiots who've tried runnig the sport? i honestly have no clue how the guys think, seriously.

before you can make money you need a product,that product is an idea that comes from a desire to do something...you manage it from there.

example..there are over 10 000 kids going to schools along our cost line,durban to cape town...show me one inter school contest for them?how do you generate interest when the IDIOTS running don't know how to manage the issue? don't blame us for not supporting Bodyboarding..its so childish..look at the issue at hand..a million chiefs and not enough indians i'd say....this blame game is the worst thing for the sport..taking responsiblity is were its starts,and you know like i know IT TAKES LEADERS TO DO SOMETHING not the sheep!..so before you lay into me who happens to like billabong jeans...go figure out a plan to ADMINISTOR the whole sport..i'm over people with their lame flipping idea's.build something don't sit around waiting for to build its self..do i want to get involved? would love to..but not with the idiots doing it now..sorry if that seems hard

but you know a tree by its friut..

and all i can see is a shambles.....and if there's anybody who disagres with me,thats great but do something about it..i'm still going to buy the things i do..you show me the company making good solid stuff,thats going to last..i'll buy it but don't give this speech again..it can't go anywhere,if there's no where to go..get a plan..start from scratch and move on but this shouting from the top SUCKS!!!!!
Jared HoustonJared Houston
18th July 2005 08:19
Thank you , Brandon , for your letter and your exhortation for us, as the Bodyboarding community to claw back that which the `locust` of Companies that do not support bodyboarding have taken from us in terms of battling to get proper sponsorship, decent money and media exposure! I commit my support to this campiagn 100%. ANGUS HOUSTON , Chairman WP BODYBOARDING ASSOCIATION and SABA EXCO MEMEBER.
dangerboydangerboy
25th February 2005 16:28
ahhh hell yeah!!!

those are some awesome and inspiring words man. i admit, i am one of those kooks buying clothing which blatantly mock us bodyboarders. and for that i am sorry and i say no more! back in high school we used to mock those wearing all the latest clothing from the big surf companies, we liked to consider ourselves "underground". but then we finished school, studied and now have well payin jobs, and i admit not gettin into the water nearly as much as i used to. but we still like to consider ourselves as bodyboarders. the only difference is we are now wearing those companies logos on our clothes. but from now on i will look that little bit harder to find the real bodyboarding clothes to support our sport which needs most!
dana05dana05
3rd December 2004 16:03
I suddenly realized after reading your article that i too have become what you may call a hypocrite to the sport that i love. I couldn't of sayed it better my friend. The thing is that here in Puerto Rico in my opinion, the sport is not in the best position right now and i'd like to do something about it. The only brand i can recognize in terms of clothes apparel is No Friends, what can i do to help the sport?, i'm very interested in starting a company strictly dedicated to bodybaording and a few tips would always come in handy. Any words of advice on your behalf will be appreciated.
Thanx for that article which helps me put myself in to perspective anyway,
Danny
Puerto Rico
LeaLea Swanepoel
20th October 2004 11:43
Amen to that!! but, its so hard in a way- cos we all grow up in that mind set of labels and stuff. i mean, at the end of the day : you wana look good
but as for me from now on, ill def try to support the'real' people, No Friends and Probe... no Dibs here in the UK(is there?..) just wish they were more avaliable..
anyways, good one ODB
tjoekieJohan de Goede
15th October 2004 10:12
You know what, I agree 100% with Brandon. It is time that people stand up for what they believe in. It is time that people unite and promote what they love. It is time for people to enter the unknown. It is time for people to SEARCH THE UNKNOWN. A group of friends and myself got together for this exact same reason and started our own movement – ANON. We support those who stand up for what they believe in. We support all those untitled people out there doing what they are doing because they can. This is the future and the time is now! This is the time to have a good time. This is the time to live. This is your time, SEARCH THE UNKNOWN and find the truth. SEARCH THE UNKNOWN and find the reason. SEARCH THE UNKNOWN because you can. We support bodyboarding. Look out for our gear in a shop near you. We will be launching in Stellenbosch in November AT THE SEARCH THE UNKNOWN PARTY. Phone 083 489 1382 for details. Tjoekie, Morne, Michel and Mark. AAIt!
ChilternburtMichael McGlone
13th October 2004 16:58
Nice one Brandon, definately there with you bro, we must help guys supporting the Local scene too, like Dibs and Rossi and work from there..F**K people like QS, Bong and the rest who dont back our sport enough!
Aadam GrantAadam Grant
13th October 2004 15:11
Thats the way my bruvas, LET THE MOVEMENT BEGIN...
kas24*Carlos Figueiredo
13th October 2004 12:49
yes brutha, wot u say is very true.

i have realised that in the past but didnt bother because no one listened to wot i had to say, i've tried before to buy custom x or no friends clothing but non of the surf shops around here stock em.

i read the profile on andre botha and he says he sponsored by billabong, which he is, but if u check the billabong site, he is nowhere to be listed. all i can say is support the sport that supports u.

enough said
BeekWayne Beekman
13th October 2004 09:18
That article just made my day - Brandon, you are the man!
If the Ozzies can do it we can definitely do it..... whos with me?

Copyright © 2024 Sixty40 Bodyboarding. All rights reserved.